Serving Kiwi Photographers since 2010
Don't let the dot.com fool you, Smifu is a Kiwi owned/operated online camera store with offices in Christchurch that's dedicated to passionately delivering great service!
At Smifu you save more and all with peace of mind knowing you're dealing with a Kiwi business!
Smifu is a specialist online camera store run by an enthusiastic (amateur!) photographer just for photographers! No computers or 'other'electronic appliances, just cameras and camera accessories from great brands like Canon, Nikon, Panasonic, Sony, Fujifilm, Samsung, Olympus, Manfrotto, Lowepro, Hoya.... We could go on but we're sure you get the idea!
Yes a lot of our product is imported allowing us to bring great value to your door-step all supplied with a comfort of dealing with a local company providing a twelve month (minimum) warranty.
Since opening our "doors" we've been lucky enough to serve thousands of Kiwis. Check out just some of what they have to say by looking at our Facebook page or click on the testimonials link below.